Minnesota Rater Marketing
Resource Tool Kit

Rater Marketing
Tool Kit

Considerations in a
Rating Marketing Plan

PowerPoint
Presentations

EPA ENERGY STAR
Marketing Materials

RESNET Lenders
Corner Web Site

Fannie Mae Energy
Efficient Mortgage
Consumer Fact Sheet

Sample of Energy
Rater Web Sites

How to Write Effective
News Releases

How to Define Value
of Ratings

EPA ENERGY STAR
Advertising
Partnerships

Definition of Rating
Services

High Performance
Homes Public
Awareness Campaign

The Purpose of the Minnesota Rater Marketing Resource Tool Kit is to provide raters and building performance professionals in the state with the template to begin promoting high performance, energy efficient homes. In addition, the tool kit will provide the resources to educate lenders, builders and consumers of the benefits of home energy ratings and energy efficient mortgages.

You can download the resources of this web site and modify them to meet your own needs and the conditions of your housing market.

This web site was developed through the support of the Minnesota State Energy Office with funding from the U.S. Department of Energy.

Last Updated: 05/25/04